BRANDING
A world of branding experience.
Your time is limited and precious - you're juggling projects, deadlines, pressure, and speed is of the essence. You need a firm with the imagination to quickly grasp your business goals and the experience to best position your image.
Our approach to branding combines strategy, creativity and innovation to meet your marketing criteria. Every brand has a story - here's a few branding programs that we've designed:
Vermejo Park Ranch
Brand and print development. Since 1986, M Graphics has created collateral, direct mail, property maps, and guest promotional items for media legend Ted Turner. Vermejo Park Ranch in New Mexico, is Turner’s hunting and fishing paradise retreat. At over 600,000 acres of natural beauty, it is one of his largest and most pristine holdings.
Camac Energy
Brand development and application. We created a new brand for this Forbes 400, privately held company to help it successfully enter the U.S. market. M Graphics developed an identity, brochures, commemorative books and campaigns created around the Umbrella of Companies theme.
Pyrotechnics Guild
Marketing strategy, events, billboards, merchandising. PGI is a worldwide nonprofit organization of more than 4,000 amateur and professional fireworks enthusiasts. Events are held all around the USA with M Graphics providing marketing and advertising direction.
Rose Electronics
Marketing strategy, exhibits and advertising. We developed marketing strategies for ads, catalogs, international exhibits, and signs for this industry-leading server management company. We helped the client stand out with a ‘Think Rose’ campaign of famous faces.
The Esplanade
Brand development and applications. We crafted a new brand strategy for these prestigious apartment homes located in the heart of Houston’s Museum District. The concept utilized the word PLAN in ESPLANADE to show the diversity of activity in this part of the city.
AIM Investments
Mutual Funds giant branding program. For a year, Warren Moeckel was imbedded into AIM Investments, with AIM’s in-house design group. Print included 50+ funds catalogs, intranet graphic standards, apparel, caps, displays, stationery, signage, and stadium advertising guidelines.
Contract Land Staff
Marketing, brand development, exhibits and advertising. Contract Land Staff provides international right-of-way consulting and services. M Graphics developed market strategy, exhibits, advertising, and print programs for USA and Canada markets.
Lincoln Hotels
Marketing, signage and brand application. Warren Moeckel designed hotel graphics for Lincoln Hotels in Orlando, St. Paul, Nashville, and Washington D.C. Inspired by old-world European elegance included signage, print, ads, packaging, menus, displays, and in-room items.
1600 Smith
Architectural signage. We developed architectural signage for this 1,000,000+ square foot Cullen Center complex including exterior and interior spaces, and garage graphics. This classic 51-story office tower, is Houston's 9th tallest building in downtown Houston.
The Boy Scouts of America
Brand application. M Graphics created strategic marketing campaigns for the Sam Houston Area Council, BSA for thirty years. SHAC is the largest of the councils in the USA. Graphics include campaigns, brochures, direct mail, billboards, ads, books, signage, and patches.
Rosenberger Construction
Brand development, marketing strategy, print, signs and ads. This large Houston and San Antonio general contractor wanted a new image. We provided an identity plus strategy applied to print, signs, hard hats, advertising and marketing.
Alliance Graphics & Print
Brand development and application. We created a new image for a Houston printer around the theme ALL. Applications included advertising, print, signage, website, stationery, direct mail, apparel, caps, exhibits, and Christmas cards.
Rice Food Markets
Brand design, packaging, ads, and store signage. M Graphics created an identity and strategic branding support for ads, print, signage, website, store frontage, outdoor, stationery, vehicles, packaging, folders, and direct mail.
Urgent Care Clinics
Marketing strategy, signage and branding. M Graphics developed a new brand for this start-up medical chain of emergency clinics. Strategic marketing support including advertising, signage, store front exposure, packaging, direct mail, and identity systems.
Simpkins Group
Website, marketing strategies, and brand application. We’ve been working with investment banker and developer Doug Simpkins since the early 1980s, creating marketing strategies, promotional materials, ads, signage, displays, newsletters, e- marketing, and identity systems.
HOSPITAL & MEDICAL PLAZA GRAPHICS
GRAPHICS & PRINT FOR SAN ANTONIO HOSPITAL & OFFICE COMPLEX
Medistar Corporation
Brand development, marketing strategy, print, signage, exhibits and advertising. M Graphics has provided marketing and creativity for this national medical real estate developer since they started. Branding ranges from identity, ads, exhibits, print to signage.
Hearn Lithography
Brand development and application. After the original owner died, management wanted a new image for this print shop. Research uncovered a great story – that in 1948, Vernon Hearn traded his prized motorcycle for the printing press that launched his business. A motorcycle theme was born! In addition to developing an identity system that was applied to everything from signage to caps, we retooled the shop with a retro industrial look.
